AB Multimedia Arts

Why study AB Multimedia Arts at Southville?

The Southville College of Multimedia Arts is attended by industry experts and home to graduates who are now working at big multimedia companies – film, publishing, and government sectors to name a few. It houses the latest digital video and still cameras, video editing machines, and graphic software. Graduates are trained to be highly competitive in design, 2D and 3D animation, video production and editing, gaming programs, illustration, and other emerging multimedia platforms. It is also home to award-winning students and alumni recognized in local and international competitions such as film festivals and award-giving bodies for the arts.

Southville Awards Direk Joey Reyes as its 1st Outstanding Media Practitioner

Overview

The Southville College Division is accredited by the Philippine Association of Colleges and Universities Commission on Accreditation (PACUCOA) and also granted Autonomous Status by the Commission on Higher Education (CHED). Southville is home to celebrated personalities, medical practitioners, entrepreneurs, and community leaders, among others. Southville is the training ground of future Business Technocrats and World Leaders, anchored on the school’s 5Cs Curriculum. 

Curriculum

1st Year

  • Introduction to Multimedia Arts
  • History of Graphic Design
  • Drawing 1
  • Drawing 2
  • Communication Media Laws and Ethics
  • Element and Principles of Design

2nd Year

  • Color Theory
  • Introduction to Film
  • Digital Photography
  • 2D Animation
  • Fundamentals in Film and Video Production
  • Reading Visual Art
  • RTV Announcing
  • Typography and Layout
  • Digital Sound Production
  • Writing for Film and Television

3rd Year

  • 3D Modeling
  • Brand Communication and Design
  • MMA Special Project 1
  • 3D Animation
  • Multimedia Seminars
  • Multimedia Publishing
  • Interactive Media Design
  • Communication & Media Research
  • Multimedia & Society

4th Year

  • MMA Special Project 2
  • Business Ventures in Multimedia
  • Game and Level Design
  • Portfolio Preparation and Exhibit Design
  • Practicum

Mission Statement

Southville is committed to develop lifelong learners who are equipped with the 5Cs (Character, Competence, Collaboration, Creativity, and Commitment to Achieve) through data-driven and technology-enhanced educational programs to ensure student success in the 21st Century.

Sothville adheres to the demands of the 4th Industrial Revolution and the highest standards of quality education by providing innovative and challenging curricula, effective instruction, updated technological applications, a strong research and community service orientation within an enriched, caring, and active learning environment.